Revving Up Your Brand's Personalization Engine
Webinar | May 20 at 11 A.M. CT
Join us for the latest session of The Next Normal webinar series, where we dive into the data, technology, and activation strategies required to create personalized, 1:1 customer experiences.
Revving Up Your Brand's Personalization EngineMay 20 | 11 a.m. CT
Martin Kihn, SVP of Strategy for Marketing Cloud at Salesforce
Matt Mobley, Chief Technology Officer at Merkle
Tony Toubia, Director of Relationship Marketing at DEG
In order to achieve personalized, 1:1 experiences, brands must start with centralized, actionable first-party data and end with real-time activations across every touchpoint. This journey requires an investment to connect your technology, strategy, and creative, but the result is greater ROI and more engaged customers.
Join leaders from Salesforce, Merkle, and DEG as we discuss both the right technology to centralize your data and activate 1:1 experiences and also how to leverage this technology to create strategies that meet your customers wherever and whenever they engage.
Register for our data and personalization webinar
Along with this 1-hour, live session, you will receive the webinar recording, presentation deck, and complementary resources from the presenting organizations. We hope you can join us as we explore what lies ahead in the marketing evolution.